1 million Black Americans to create a legacy plan that shares their wishes and passes their wealth on to the next generation.

Legacy planning is a way to share your wishes and pass on your wealth so your loved ones can spend time celebrating your life when you’re no longer with them.

The legacy planning journey is about extending your purpose in this world beyond your presence in this world.

I Am Willing co-founders and sisters Rumbidzai Mufuka, PhD and Lois Mufuka Martin experienced firsthand the impact that the absence of legacy planning has on the Black community. Within a day, Lois lost her father- and sister-in-law and neither had legacy plans. Over the next year, Rumbidzai and Lois struggled to help their families grieve while dealing with unexpected expenses, property, cars, and debt. In the process, they learned that for every passing that happens without a plan, two things happen: families and friends worry about what their loved ones wanted and the opportunity to pass on generational wealth is lost. It doesn’t have to be this way.

I Am Willing offers the education, encouragement, and empowerment needed to start a legacy plan. Through coaching, webinars, and live courses, we help you start the journey from wherever you are.

I Am Willing is legacy planning for Us, by Us.